Sony drop UK PS4 price to £299.99

Sony have announced, via their blog, that the PS4 is getting an official price cut today in the UK and Europe.

The 500GB model will now retail for £299 or €349.99 in Europe, though expect further discounts on that from retails, especially online.

The Official Blog reads. “Since the launch of PS4 our aim has always been to provide players with the best gaming experiences at the best value, and we’ve been thrilled with the amount of players who have joined our world.”

If you haven’t made the jump to next-gen yet then we have some good news for you. We are pleased to announce that from today the 500GB PS4 will be available across the SCEE region* from the new low price of €349.99/£299.99 (RRP).”

Whether this price also affects the bundles, including the latest Nathan Drake PS4 bundle below and the lovely Star Wars one opposite, remains to be seen.

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